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Every Sailor, Every Day

 

About the Project 1 Small ACT Campaign Campaign:

Overview:  Project 1 Small ACT empowers behavior change by providing Sailors and their families with suicide prevention and stress navigation resources, messaging and guidance. The project promotes ongoing and active engagement to enable early recognition of suicide risk, encourage proactive intervention and champion seeking help for psychological health-related challenges.

History:  The Project 1 Small ACT campaign launched during 2014 Suicide Prevention Month and continues to serve as Navy's core suicide prevention campaign. Through an array of digital communications (social media, online content, multimedia and audience interaction), the campaign seeks to empower reshape the conversation around stress and suicide and drive behavior change by providing Sailors and families with actionable tips to support themselves and each other. The campaign promotes ongoing and active engagement to enable early recognition of risk, proactive intervention and champion seeking help.​

​In September 2015, 1 Small ACT was launched to promote simple actions that make a difference in the lives of Sailors, and support vital relationships between peers and community members. This message is based on Navy's Ask Care Treat (ACT) model and aligns with broader collaborative communications efforts between the armed forces, Dept. of Defense Suicide Prevention Office (DSPO) and Veterans Affairs (VA) to promote the "Power of 1" concept. In October 2020, the 1 Small ACT message evolved to become Project 1 Small Act, a component of the Every Sailor, Every Day initiative within OPNAV N17. Project 1 Small ACT continues to focus on suicide prevention and stress management resources, messaging and guidance.

2021 Navy Suicide Prevention Month and Efforts:

Suicide Prevention Month is not just a 30-day blitz of suicide prevention efforts; it is the starting point for year-long conversations about how to be there for every Sailor, every day. It serves as a launchpad to reengage with topics that help promote a culture supportive of psychological health, emotional wellness, protective factors, connectedness and seeking help. This September, the Project 1 Small ACT campaign will continue to lead the charge for the Navy’s year-long suicide prevention efforts, fostering meaningful dialogue about psychological health, suicide, early intervention, recognizing risk and warning signs, lethal means safety, self-care, connection and more through its popular 1 Small ACT message.

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